January 19, 2021
Games Innovation Technology

A Warning About That NVIDIA RTX 3060

This post was originally published on this site

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RTX 3060

RTX 3060

Credit: NVIDIA

On the face, it’s exciting news. Yesterday, NVIDIA rounded out its 3000 line with the announcement of the RTX 3060, a competitively priced-card designed to entice current 1060 owners to move on up to the ray tracing era. And while on paper, $329 is a great price for an upgrade that should provide a huge leap over the 1060, it’s hard to look at the announcement of any sort of video game hardware here in early 2021 with much hope.

When the RTX 3090, 3080 and 3070 hit digital shelves, they all sold out in seconds, echoing the PS5 and the Xbox Series X+S in the idea that it is essentially impossible to produce enough gaming hardware to satisfy the currently overwhelming demand. I would be shocked to not see the same thing happen here: even now it’s basically impossible to buy any of those graphics cards at MSRP, and it’s pretty unclear at what point supply will stabilize.

So while $329 is a good price, it’s only a good price if you can actually pay it, and I would expect that to be difficult to do at launch and probably for a good long while after. There is a chance that things could be a little less hectic than they were for the higher-powered cards, because it does look like a lot of this is coming from enthusiast players that are more interested in higher-powered hardware, whether that’s PC or console, but that may just be wishful thinking.

What’s clear at this point is that the popularity of gaming due to COVID-19 related lockdowns coupled with the generally long console cycle that has led to a lot of pent-up demand(this applies to PC as well) is just going to make it very difficult to upgrade any sort of gaming hardware in the near-term. Sure, some people are going to walk away happy from launch and grab an actual graphics card, but if recent history serves, they’ll be in the minority. For most people, all of this stuff actually “releases” sometime in the middle of this year, when supply stabilizes to the point where you can actually buy one.