October 20, 2021

TowerData and FreshAddress Merge to Form Premier Email Data Technology Company | News

NEW YORK, Oct. 13, 2021 /PRNewswire/ — TowerData, LLC (“TowerData”), a leading technology company that powers email-based identity matching solutions, has merged with TZP’s portfolio company FreshAddress, LLC (“FreshAddress”), an email marketing intelligence company that helps businesses clean, protect, and grow their email lists for maximum return on investment. The merger is supported by a strategic investment from TZP Group (“TZP”), a multi-strategy private equity firm.

Together, FreshAddress and TowerData become the market leader of email verification and hygiene services and will continue to provide marketers and data scientists with fast, easy, and secure access to the accurate and complete data they need to better understand the person behind the…

Read full article here: www.wfmz.com